Backups recover your data. Business continuity keeps your company operating through the disruption. For Texas SMBs facing hurricanes, ransomware, and outages, the gap between the two is where businesses fail.
There is a critical difference between disaster recovery and business continuity. Recovery restores your systems and data. Continuity keeps your company functioning — serving customers, making payroll, fulfilling obligations — during the disruption, before recovery is complete. For Texas SMBs facing hurricane season, ransomware, and provider outages, the gap between the two is exactly where unprepared businesses fail.
Before any plan, answer: which business functions are most critical, and how long can each survive being down? This Business Impact Analysis (BIA) sets your RTO (how fast a function must be restored) and RPO (how much data loss is tolerable) per function — and those drive every downstream decision and cost.
Texas SMBs plan for a distinctive threat mix: hurricane season (Gulf Coast power and connectivity loss), grid instability, ransomware, and for energy operators, OT disruption. A plan written for a generic office does not survive a Category 3 hurricane making landfall near Houston.
The most common failure is a BCP that exists as a document nobody has exercised. Run a tabletop exercise at least annually, and measure your actual RTO against your stated RTO — the gap is always instructive.
Documented, tested business continuity is required under HIPAA contingency planning, FTC Safeguards, SOC 2, and is a standard cyber insurance underwriting question.
Run a Business Impact Analysis to set RTO/RPO per critical function, then build the plan around those targets and test it. See business continuity services and incident response.
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